Cafe Assemble, South Korea

Cafe Assemble is a coffee shop, close to Incheon airport in South Korea. As well as coffee and pastries, they also sell handmade jewellery.

They are using a Samsung Mirror Signage display. When there is no content, the screen looks like a regular mirror, which is what the coffee shop was looking for. The customers can try on the jewellery and get a fun surprise when a coffee drink or brunch offer pops up on the top half of the mirror.

To achieve this surprise effect they use DISE to schedule content, and at times have no content scheduled.

All the content is displayed in full HD.

The solution was sold by our South Korean reseller KORMOLAB.


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