Lindex strengthens the customer experience with digital communication.
Lidex strengthens the customer experience with digital communication
Lindex aims to enhance the customer journey between digital channels and the physical store. The challenge is to create a seamless and consistent customer experience throughout all touch points. In order to realize the concept, the store needed to be more digital.
What our partner did
How can a digital store ad value for the customer and Lindex business? With the customer journey as a starting point, we together with our partner managed to identify specific touch points. For each channel a well-defined purpose and clear objectives where formulated. The concept ranges from brand-building communication in large format to interactive sales support and inspiration. The result is an unified perception of the brand, regardless of channel.